Looking for opportunities to further optimize online services

When set out to further optimize their online services, they teamed up with us. During our first collaboration, in 2013, we created an online car configurator. It markedly improved the usability and proposition of

MeinAuto’s online retail channel is powered by the BLS

“At MeinAuto we were looking for opportunities to further optimize our online services.”

Says Thomas Eichenberg, CEO MeinAuto. “That left us with the decision: do we build it ourselves or do we collaborate with a partner who already has the knowledge of the vehicle leasing market and the necessary IT tools. In part due to the high quality of advice and quick response-times, BetterBe was chosen as the perfect fit.”

“For MeinAuto, the collaboration with BetterBe was very pleasant. It was possible to quickly and effectively expand our website with the new service.”
Thomas Eichenberg CEO MeinAuto

Reliability and trust are important

Manuel Kiessling, IT Manager at, confirms the reliable partnership with BetterBe, also when it comes to IT security, “This allowed us to focus completely on our own core business during the project. We knew that we were in good hands with BetterBe. The workshops provided by BetterBe were very well structured and clear. Regular deliberations have helped to keep the goals of the implementation in clear view.” Rainer Utsch adds, “LeaseServices provide an important contribution to the online proposition of MeinAuto and have markedly improved the web-usability.”

The BetterBe team is also pleased

Remko Flore, projectmanager at BetterBe, shares the positive experiences of the MeinAuto team, “The project expectations for all parties matched up, so the collaboration was smooth and professional. The MeinAuto team is skilled, they communicate openly and quickly. This allowed us to implement LeaseServices right on schedule. We are proud of the successful collaboration with MeinAuto and in particular of the trust placed in us by the MeinAuto team.” Both parties are looking forward to future strategic collaboration.